Consulting
Professional consulting and asset management services for hospitality and gaming projects.

Experience You Can Trust
We support projects across all critical phases — from business planning and concept development to architectural planning and implementation of scalable operational models.
Our deep understanding of operational processes enables us to optimize space utilization and functional zoning based on principles of necessity, efficiency, and economic feasibility. All recommendations are grounded in decades of hands-on experience managing hospitality and gaming assets.
Hospitality Projects
Many of the most costly mistakes in hospitality projects are made at the planning stage. Poorly designed guest areas, inefficient back-of-house layouts, and unbalanced staff logistics directly impact service quality, operational efficiency, and the project's payback period.
At the architectural concept and interior design stage, the involvement of professionals with real post-launch management experience is critical. Accurate workforce planning, the selection of an effective management structure, and the proper setup of all operational departments have a direct influence on profitability, long-term performance, and overall business sustainability.
Casino and Online Casino Projects
The gaming industry demands strict adherence to professional standards and a disciplined, system-driven approach from the earliest stages of development. Errors made during initial planning — often due to lack of experience or underestimation of operational complexity — frequently lead to significant financial losses and limited ability to correct course.
In practice, business owners often face the same fundamental questions:
- • Why is the project underperforming?
- • Why are projected revenue volumes not being achieved?
The gaming business is a highly complex ecosystem where details are decisive. Only a comprehensive, meticulously structured approach to every component of the operation allows for the creation of a cohesive operating model that drives sustainable growth and maximizes return on investment.
Sport Poker and Club Projects
Consulting on launching and managing sport poker clubs. Hands-on experience running poker clubs and organizing WPT, EPT and EAPT-level tournaments. Venue concept, team, tournament schedule and guest service.
- •Club concept, positioning and audience
- •Team training and tournament standards
- •Tournament schedule, guest service and player community
- •Launching a new venue and growing an existing club
Restaurants and Leisure Spaces
We help assess a venue and develop a concept that fits its audience and capacity. For existing restaurants, we audit operations, guest service and additional club formats.
- •Concept and functional zoning
- •Team, responsibilities and service
- •Launch budget and operating costs
- •Events without compromising the core business
In Organization and Management
I have worked in the gaming industry since 1994. I have managed poker clubs, organized EPT tournaments, and know first-hand every requirement of international tournament poker. My experience spans organization and management: building the team, running tournaments, guest service and the day-to-day operation of a club. For more than 20 years I have worked with Poker Club Management, founded by Arthur Voskanyan — manager of the Casino Sochi poker club, vice-president of the Union of Intellectual Sports Participants and founder of the Eurasian Poker Tour. Poker has long been my profession, one where reputation is built on the quality of every tournament you run.
This experience underpins Choice Group's work with sport poker club owners, tournament organizers and investors. We help create venues with a strong tournament schedule, a professional team and their own player community. We advise on launching and developing clubs in Moscow, Saint Petersburg and remotely.
Discuss your club project
Engagement Formats
Advisory Sessions
One-on-one consultations for operators facing specific decisions or challenges. Typically structured as focused sessions addressing particular issues, with follow-up as needed.
Ideal for: Specific decisions, second opinions, strategic planning
Ongoing Advisory
Retainer-based relationships providing consistent access to experienced perspective. Regular check-ins, on-call availability for emerging situations, and ongoing strategic guidance.
Ideal for: Transitions, turnarounds, ongoing strategic support
Ready to Start a Conversation?
We begin every potential engagement with a confidential conversation to understand your situation and determine whether our experience is relevant to your needs.
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